4 days ago

Unlocking Podcast Growth: Strategies & Secrets with Alesia Galati

In this powerhouse episode of BizBlend, we dive deep into the world of podcasting as a business growth tool with Alesia Galati, founder of Galati Media. With over 50 impactful podcasts launched and managed, Alesia shares her journey from manufacturing to mastering podcast strategy. Learn why podcasting is a slow-growth game, how to authentically connect with your audience, and why batching content and focusing on fewer social platforms is the key to sustainability. Whether you're a budding podcaster or a seasoned host ready to level up, this episode is packed with actionable insights to help you create a lasting impact.

About the Guest:
Alesia Galati is a podcast strategist and founder of Galati Media, a BIPOC and LGBTQIA+ owned agency dedicated to amplifying diverse voices. With a background in supply chain and marketing, she blends operational expertise with strategic storytelling to help thought leaders and nonprofits launch and sustain meaningful podcasts. Alesia also hosts Podcasting Unlocked, where she shares industry insights and tactical tips.

Key Takeaways:

  • Podcasting is a long game: Don't expect instant fame—focus on building trust with your audience over time.

  • Batch your content: Avoid burnout by planning and creating episodes in advance.

  • Niche down your messaging: Speak directly to your ideal listener, and filter your topics strategically.

  • Pick 1-2 social platforms: Maximize engagement where you enjoy interacting most.

  • Guest on other podcasts: It’s one of the most effective ways to grow your own show.

Connect with Alesia Galati:

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