The Trust Trap: Why Smart People Get Betrayed – Featuring Clay Moffat

In this explosive episode of BizBlend, host Sana dives deep with Clay Moffat—ex-Navy weapons tech, behavioral coach, and author of The Trust Trap. They explore the hard truths about trust, betrayal, and why even the smartest leaders fall for the same patterns. Clay reveals how betrayal isn’t personal—it's systemic—and often rooted in our own failure to notice red flags. He explains why trust is not a character trait but a dynamic strategy and how to stop outsourcing your sanity to others. This no-nonsense conversation offers a reality check for entrepreneurs, leaders, and anyone who’s ever said “I should’ve seen it coming.”

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About the Guest:
Clay Moffat is a former Navy weapons technician turned behavioral coach who teaches high performers how to reclaim their power and stop betraying themselves. As the author of The Trust Trap, he specializes in the neuroscience of trust, the psychology of self-sabotage, and pattern recognition. From losing his vision to building a 7-figure coaching business—and then losing it all—Clay's story is a masterclass in radical responsibility.

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Key Takeaways:

• Trust is a strategy, not a personality trait—it must evolve with changing circumstances.

• Betrayal often begins with self-betrayal and ignoring red flags due to “pattern blindness.”

• Outsourcing sanity—whether to a coach, boss, or social media quote—erodes your internal authority.

• Entrepreneurs fall for betrayal when they prioritize outcomes over alignment and instincts.

• Audit patterns, not people—trust should be a filter, not a reward.

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Connect with Clay Moffat:

• Get the book: https://trusttrapbook.com/

• Follow on X: @MoffatClay

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